Gerry has developed Top Tasks, a customer experience management model, as a result of 15 years of research and experience. His commercial clients include Microsoft, Cisco, NetApp, Toyota, and IBM. He has consulted with the European Union, US, UK, Dutch, Canadian, Norwegian, and Irish governments.
Top Tasks is a research and management model to help organizations improve customer experience through identifying and optimizing customer top tasks.
A highly-regarded speaker, he has spoken on digital customer experience in more than 35 countries. He has written seven books on digital customer experience. His latest is called Top Tasks, which is a detailed how-to implementation guide.
The Irish Times has described Gerry as one of five visionaries who have had a major impact on the development of the Web. He has appeared on BBC, CNN and CNBC television, partaken in various radio shows, and featured in numerous print media publications. He is the founder and CEO of Customer Carewords.